Fighting Misinformation with Blockchain-Authenticated Media Content: Introducing Click

Online session, Saturday 18 May, from 1:00 to 1:45 pm  HKT / SGT

In a world where AI can churn out lifelike media on a massive scale, telling reality from fiction becomes a daunting task. This discussion delves into how blockchain plays a crucial role in tackling misinformation and verifying the origins of media content. Deepfakes and AI-crafted media jeopardize the integrity of journalism and erode public confidence. Without a decentralized, digital trust network on blockchain, the door is wide open for disinformation and manipulated narratives which will distort the truth.

Come learn about Click a new camera app from Nodle that empowers creators and consumers everywhere to easily create authentic media content. Meet Micha Anthenor Benoliel, Co-Founder, CEO and Jeff Roberto, Chief Marketing Officer. They’ll share more about Click’s mission to combat misinformation and bring truthful photos and videos to everyone via an immutable digital proof of authenticity. Click makes it easy to confirm it’s real and happened at a specific location, time and via a specific mobile device and camera. This is all made possible by ContentSign, Click’s proprietary technology which proves the integrity of data following its moment of capture on-chain. Click is the first app to leverage the Nodle network as an app for social good. Click supports the Coalition for Content Provenance and Authenticity (C2PA) and is a member of the Adobe-led Content Authenticity Initiative (CAI). Download Click on iOS or Android and visit us at clickapp.com.

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SPEAKERS

Micha Anthenor Benoliel, CEO and Co-founder, Nodle

Micha’s the CEO and Co-founder of Nodle, a decentralized smartphone infrastructure for connecting Web3 to Reality,  a smartphone-based DePIN for real-world use cases. He’s a visionary and serial entrepreneur focused on building and scaling Nodle globally. Prior to founding Nodle, he enabled Skype to launch “Skype In And Skype Out”; and built several ventures and products in the space of telecommunications, networking, AI and early internet, including; Open Garden, FireChat, Replika and PiperChain (Sold to RightMesh).

Jeff Roberto, Chief Marketing Officer, Nodle

Jeff is CMO at Nodle, a decentralized smartphone infrastructure for connecting Web3 to Reality,  a smartphone-based DePIN for real-world use cases. Jeff is also leading marketing for Click, the world’s first digital trust network, built on the Nodle. Previously, Jeff was SVP marketing at Picsart, a top 20 most-downloaded app globally and all-in-one photo and video editing app with 150 million monthly active creators. Jeff has 20+ years experience in consumer marketing and has also held marketing management positions at Shazam, Friendster, Roxio, Napster, and Priceline.

Gilles Demptos, Director for Asia Pacific, AAJA (moderator)

Gilles is the Director for Asia Pacific of the Asian American Journalists Association (AAJA). Prior to joining this organization, Gilles has worked at advancing press freedom and the sustainability of quality, independent journalism for over 15 years at WAN-IFRA, the World Association of News publishers, in particular as Director of Asia between 2014 and 2018. More recently, Gilles was heading Public Policy and Government Affairs APAC for the news and media industries at Google. Gilles has also been the editor of the Asian Newsmedia Focus magazine for almost a decade, between 2009 and 2018.

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